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A Tale of Two Cities: How the Rental Market is Thriving at Every Level

It’s not every day that you get to see both ends of the rental market in action at the same time. But recently, we did exactly that – letting out a smart, efficient studio apartment at The Hub for £900pcm and, on the very same day, securing tenants for a luxury waterfront residence at Marina Club for nearly £5,000pcm.

11 Sep 25 |

A Tale of Two Cities: How the Rental Market is Thriving at Every Level Image

Two properties at opposite ends of the spectrum, yet both moving quickly. That’s not just coincidence – it’s a clear sign of confidence across the rental market as a whole.

 

A Market with Depth and Energy

One of the common misconceptions about the rental market is that movement only happens at one level at a time – either entry-level studios are flying, or luxury apartments are in demand, but rarely both together. What we’re seeing now completely disproves that.

The fact that both an accessible, compact studio and a premium luxury apartment found tenants on the same day shows that:

  • Tenant demand is broad. People at every stage of life – young professionals, growing families, executives relocating, Cat II individulals – are actively looking for quality rental homes.

  • Confidence is high. Landlords can feel reassured that investment at all levels of the market is finding strong uptake.

  • The market is balanced. From affordability to high-end lifestyle living, there is activity everywhere, and that benefits everyone involved.

 

Why This Is Good News

This isn’t just about two lettings.  It’s about what they represent for the health of the market.

  • For landlords and investors: It shows that whether you hold a modest buy-to-let or a luxury penthouse, the appetite is there.  Returns are being realised, and assets are working.

  • For tenants: It highlights that choice exists. From budget-friendly city living to premium waterfront lifestyles, the market is supplying homes that meet diverse needs.

  • For the wider economy: A healthy rental market reflects a healthy local environment. It attracts talent, supports businesses, and makes the area a vibrant, attractive place to live.

 

The Hub – Affordable Urban Living

The studio we let at The Hub is a perfect example of what many renters are seeking right now: efficient, well-designed space, in the heart of the action, at a sensible price point.

For £900pcm, tenants are getting more than just four walls.  They’re getting connectivity, convenience, and a lifestyle that suits young professionals or those seeking to downsize without compromising on location.  It’s a reminder that affordable doesn’t mean basic – it can still mean stylish, modern, and desirable.

 

Marina Club – Lifestyle at Its Best

At the other end of the market, the Marina Club luxury apartment speaks to a very different tenant profile – one seeking prestige, space, waterfront views, and the very best in finishes and amenities.

At £5,000pcm, this isn’t just a home – it’s a statement.  It reflects the strength of demand from executives, international tenants, and those who value lifestyle and luxury above all else.  That such a property can be let quickly is evidence of a confident, buoyant top end of the market.

 

The Bigger Picture

When both these properties move in tandem, it demonstrates something powerful: the market is alive and kicking across the board.

  • It shows mobility – tenants are moving, upgrading, downsizing, relocating.

  • It shows confidence – people are willing to commit, and landlords are achieving results.

  • And it shows resilience – regardless of economic headlines, the fundamentals of the rental market remain strong.

 

A Positive Outlook

We believe this is just the beginning of a strong period of activity.  With both entry-level and luxury markets moving, there’s every reason to feel optimistic.  Landlords can take heart that demand is broad and deep.  Tenants can feel confident that they’ll find homes that suit their needs.

Our experience of letting a studio and a luxury apartment on the same day isn’t just a quirky story – it’s proof that the entire rental market, from its foundations to its penthouses, is in motion.

 

Final Word – Your Portfolio in Safe Hands

The rental market works best when every part of it is healthy.  This week showed us that clearly.  Whether you’re looking to rent out a compact central studio or a show-stopping waterfront apartment, the message is the same: the market is moving, and it’s moving for everyone.

 


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